Placemaking – with the CivicBrand team

Episode 16

In this episode of Eyes On The Street, Ryan Short is joined by other members of the CivicBrand team Layne Ferguson, Landon Ferguson and Connor Cox to discuss Placemaking.

They discuss what placemaking is, the types of placemaking from large projects to small and the many goals of placemaking from beautification, activation, safety, economic development, civic pride and public engagement. They discuss common barriers or pitfalls that keep cities from doing these projects and how to measure the impact and importance of placemaking.