Developing a master plan for the beautification of Oklahoma City, OK


BeautifyOKC, commissioned by MAPS4, is an engagement driven master plan designed prioritize and develop beautification projects across the city. These projects, include gardens, murals, and landscaping, are part of MAPS 4’s effort to transform Oklahoma City’s appearance, enhancing the experience for residents and visitors alike. The Beautification project allocates $32.9M to enhance major corridors in Oklahoma City, aiming to improve its overall appearance and create a better first impression for visitors. CivicBrand led all public engagement efforts and developed a placemaking beautification matrix that steers the design and prioritization of beautification projects across the city.

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